International Journal of Technology Marketing (IJTMKT), 2009, Vol. 4 No. 2/3
ISSN (Online): 1741-8798 - ISSN (Print): 1741-878X
Special Issue on R&D, Innovation and Marketing - How to Convince Internal and External Stakeholders of Technological Innovations
Guest Editors: Alexander Brem, Liora Katzenstein, Mostafa Hashem Sherif and Kai-Ingo Voigt
Title: The management of marketing knowledge in the early phases of the
innovation process
Author: Pamela Adams
URL: http://www.inderscience.com/link.php?id=26865
Title: Stakeholder perceptions and implications for technology marketing in
multi-sector innovations: the case of intelligent transport systems
Author: Michele D. Bunn, Faiza Azmi, Manuel Puentes
URL: http://www.inderscience.com/link.php?id=26866
Title: Leadership in interorganisational network-based innovation projects
Author: Rene Chester Goduscheit
URL: http://www.inderscience.com/link.php?id=26867
Title: Innovation politics: how serial innovators gain organisational
acceptance for breakthrough new products
Author: Raymond L. Price, Abbie Griffin, Bruce A. Vojak, Nathan Hoffmann,
Holli Burgon
URL: http://www.inderscience.com/link.php?id=26868
Title: From roles to skills - key persons in the innovation process
Author: Sebastian Gurtner, Nadin Dorner
URL: http://www.inderscience.com/link.php?id=26869
Title: Overcoming resistance to innovations: an approach for the use of
communication tools within the innovation process
Author: Nadin Dorner, Sebastian Gurtner, Michael Schefczyk
URL: http://www.inderscience.com/link.php?id=26870
Title: Lead-using or lead-refusing? An examination of customer integration
in mechanical engineering firms
Author: Guido Reger, Christian Schultz
URL: http://www.inderscience.com/link.php?id=26871
Title: Key stakeholders' interaction as a factor of product innovation: the
case of Russia
Author: Maria M. Smirnova, Daria Podmetina, Juha Vaatanen, Sergey Kouchtch
URL: http://www.inderscience.com/link.php?id=26872
Title: Launching technological innovations: the relevance of a stakeholder
perspective
Author: Katrin Talke, Soren Salomo
URL: http://www.inderscience.com/link.php?id=26873
Title: Absorptive capability and its mediating effect on the learning and
market orientations' influences on performance
Author: David Di Zhang
URL: http://www.inderscience.com/link.php?id=26874
More information about the journal: http://www.inderscience.com/ijtmkt
To purchase this Special Issue, please contact Dr. Jeanette R. Brooks:
JRB@inderscience.com